Founded by Pavel Durov, creator of Russia’s equivalent to Facebook, Telegram launched in 2013 as a lightweight messaging app to combine the speed of WhatsApp with the ephemerality of Snapchat along with claimed enhanced privacy and security through its use of the MTProto protocol (Telegram has offered a $200k prize to any developer who can crack MTProto’s security). Telegram has 100M MAUs, putting it in the second tier of messaging apps in terms of popularity.
It’s not all doom and gloom for chatbots. Chatbots are a stopgap until virtual assistants are able to tackle all of our questions and concerns, regardless of the site or platform. Virtual assistants will eventually connect to everything in your digital life, from websites to IoT-enabled devices. Rather than going through different websites and speaking to various different chatbots, the virtual assistant will be the platform for finding the answers you need. If these assistants are doing such a good job, why would you even bother to use a branded chatbot? Realistically this won’t take place for sometime, due to the fragmentation of the marketplace.
Next, identify the data sources that will enable the bot to interact intelligently with users. As mentioned earlier, these data sources could contain structured, semi-structured, or unstructured data sets. When you're getting started, a good approach is to make a one-off copy of the data to a central store, such as Cosmos DB or Azure Storage. As you progress, you should create an automated data ingestion pipeline to keep this data current. Options for an automated ingestion pipeline include Data Factory, Functions, and Logic Apps. Depending on the data stores and the schemas, you might use a combination of these approaches.
There are various search engines for bots, such as Chatbottle, Botlist and Thereisabotforthat, for example, helping developers to inform users about the launch of new talkbots. These sites also provide a ranking of bots by various parameters: the number of votes, user statistics, platforms, categories (travel, productivity, social interaction, e-commerce, entertainment, news, etc.). They feature more than three and a half thousand bots for Facebook Messenger, Slack, Skype and Kik.
Expecting your customer care team to be able to answer every single inquiry on your social media profiles is not only unrealistic, but also extremely time-consuming, and therefore, expensive. With a chatbot, you're making yourself available to consumers 24 hours a day, seven days a week. Aside from saving you money, chatbots will help you keep your social media presence fresh and active.
NanoRep is a customer service bot that guides customers throughout their entire journey. It handles any issues that may arise no matter if a customer wants to book a flight or track an order. NanoRep isn’t limited to predefined scripts, unlike many other customer service chatbots. And it delivers context-based answers. Its Contextual-Answers solution lets the chatbot provide real-time responses based on:
It's fair to say that I'm pretty obsessed with chatbots right now. There are some great applications popping up from brands that genuinely add value to the end consumer, and early signs are showing that consumers are actually responding really well to them. For those of you who aren't quite sure what I'm talking about, here's a quick overview of what a chatbot is:
Closed domain chatbots focus on a specific knowledge domain, and these bots may fail to answer questions in other knowledge domains. For example, a restaurant booking conversational bot will be able to take your reservation, but may not respond to a question about the price of an air ticket. A user could hypothetically attempt to take the conversation elsewhere, however, closed domain chatbots are not required, nor often programmed to handle such cases.
NBC Politics Bot allowed users to engage with the conversational agent via Facebook to identify breaking news topics that would be of interest to the network’s various audience demographics. After beginning the initial interaction, the bot provided users with customized news results (prioritizing video content, a move that undoubtedly made Facebook happy) based on their preferences.
It’s best to have very specific intents, so that you’re clear what your user wants to do, but to have broad entities – so that the intent can apply in many places. For example, changing a password is a common activity (a narrow intent), where you change your password might be many different places (broad entities). The context then personalises the conversation based on what it knows about the user, what they’re trying to achieve, and where they’re trying to do that.
There has been a great deal of controversy about the use of bots in an automated trading function. Auction website eBay has been to court in an attempt to suppress a third-party company from using bots to traverse their site looking for bargains; this approach backfired on eBay and attracted the attention of further bots. The United Kingdom-based bet exchange Betfair saw such a large amount of traffic coming from bots that it launched a WebService API aimed at bot programmers, through which it can actively manage bot interactions.
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Foreseeing immense potential, businesses are starting to invest heavily in the burgeoning bot economy. A number of brands and publishers have already deployed bots on messaging and collaboration channels, including HP, 1-800-Flowers, and CNN. While the bot revolution is still in the early phase, many believe 2016 will be the year these conversational interactions take off.