Through our preview journey in the past two years, we have learned a lot from interacting with thousands of customers undergoing digital transformation. We highlighted some of our customer stories (such as UPS, Equadex, and more) in our general availability announcement. This post covers conversational AI in a nutshell using Azure Bot Service and LUIS, what we’ve learned so far, and dive into the new capabilities. We will also show how easy it is to get started in building a conversational bot with natural language.
The most advanced bots are powered by artificial intelligence, helping it to understand complex requests, personalize responses, and improve interactions over time. This technology is still in its infancy, so most bots follow a set of rules programmed by a human via a bot-building platform. It's as simple as ordering a list of if-then statements and writing canned responses, often without needing to know a line of code.
“HubSpot's GrowthBot is an all-in-one chatbot which helps marketers and sales people be more productive by providing access to relevant data and services using a conversational interface. With GrowthBot, marketers can get help creating content, researching competitors, and monitoring their analytics. Through Amazon Lex, we're adding sophisticated natural language processing capabilities that helps GrowthBot provide a more intuitive UI for our users. Amazon Lex lets us take advantage of advanced AI and machine learning without having to code the algorithms ourselves.”
Next, identify the data sources that will enable the bot to interact intelligently with users. As mentioned earlier, these data sources could contain structured, semi-structured, or unstructured data sets. When you're getting started, a good approach is to make a one-off copy of the data to a central store, such as Cosmos DB or Azure Storage. As you progress, you should create an automated data ingestion pipeline to keep this data current. Options for an automated ingestion pipeline include Data Factory, Functions, and Logic Apps. Depending on the data stores and the schemas, you might use a combination of these approaches.
One pertinent field of AI research is natural language processing. Usually, weak AI fields employ specialized software or programming languages created specifically for the narrow function required. For example, A.L.I.C.E. utilises a markup language called AIML, which is specific to its function as a conversational agent, and has since been adopted by various other developers of, so called, Alicebots. Nevertheless, A.L.I.C.E. is still purely based on pattern matching techniques without any reasoning capabilities, the same technique ELIZA was using back in 1966. This is not strong AI, which would require sapience and logical reasoning abilities.
As artificial intelligence continues to evolve (it’s predicted that AI could double economic growth rates by 2035), conversational bots are becoming a powerful tool for businesses worldwide. By 2020, it’s predicted that 85% of customers’ relationship with businesses will be handled without engaging a human at all. Businesses are even abandoning their mobile apps to adopt conversational bots.
We need to know the specific intents in the request (we will call them as entities), for eg — the answers to the questions like when?, where?, how many? etc., that correspond to extracting the information from the user request about datetime, location, number respectively. Here datetime, location, number are the entities. Quoting the above weather example, the entities can be ‘datetime’ (user provided information) and location(note — location need not be an explicit input provided by the user and will be determined from the user location as default, if nothing is specified).
If you visit a Singapore government website in the near future, chances are you’ll be using a chatbot to access the services you need, as part of the country’s Smart Nation initiative. In Australia, Deakin University students now access campus services using its ‘Genie’ virtual assistant platform, made up of chatbots, artificial intelligence (AI), voice recognition and predictive analytics.
SEO has far less to do with content and words than people think. Google ranks sites based on the experience people have with brands. If a bot can enhance that experience in such a way that people are more enthusiastic about a site – they share it, return to it, talk about it, and spend more time there, it will affect positively how the site appears in Google.
As I tinker with dialog systems at the Allen Institute for Artificial Intelligence, primarily by prototyping Alexa skills, I often wonder what AI is still lacking to build good conversational systems, punting the social challenge to another day. This post is my take on where AI has a good chance to improve and consequently, what we can expect from the next wave of conversational systems.
In the early 90’s, the Turing test, which allows determining the possibility of thinking by computers, was developed. It consists in the following. A person talks to both the person and the computer. The goal is to find out who his interlocutor is — a person or a machine. This test is carried out in our days and many conversational programs have coped with it successfully.
You may remember Facebook’s big chatbot push in 2016 – when they announced that they were opening up the Messenger platform to chatbots of all varieties. Every organization suddenly needed to get their hands on the technology. The idea of having conversational chatbot technology was enthralling, but behind all the glitz, glamour and tech sex appeal, was something a little bit less exciting. To quote Gizmodo writer, Darren Orf:
The evolution of artificial intelligence is now in full swing and chatbots are only a faint splash on a huge wave of progress. Today the number of users of messaging apps like WhatsApp, Slack, Skype and their analogs is skyrocketing, Facebook Messenger alone has more than 1.2 billion monthly users. With the spread of messengers, virtual chatterbots that imitate human conversations for solving various tasks are becoming increasingly in demand. Chinese WeChat bots can already set medical appointments, call a taxi, send money to friends, check in for a flight and many many other.
What does the Echo have to do with conversational commerce? While the most common use of the device include playing music, making informational queries, and controlling home devices, Alexa (the device’s default addressable name) can also tap into Amazon’s full product catalog as well as your order history and intelligently carry out commands to buy stuff. You can re-order commonly ordered items, or even have Alexa walk you through some options in purchasing something you’ve never ordered before.